From its beginning in 2008, Shift has been committed to promoting the study of visual and material culture, broadly defined as the cultural construction of visual and material experience in media, arts, and everyday life. This scope does not limit the topics, disciplinary approaches, time periods, or geopolitical sites that may be addressed by works published in the journal. Rather, the journal seeks to expand the ways in which cultural products, located within studies of visual and material culture, can be discussed.


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